Tips for Marketing to LGBT Consumers: A Handy Guide

A Guide for Brands Considering Targeting the LGBT Audience

The team at Othervox have put together this report to help advertisers create and run a campaign targeted at the LGBT community with tips and advice on how to engage LGBT audiences, which channels, platforms and creative styles should be implemented and if there are any missed opportunities.

 

Download this report and discover:
    • Why targeted advertising to LGBT people is important for the success of your brand.
    • How to market to the LGBT community by truly understanding the audience.
    • How to choose the best platforms and publishers to work with.
    • The best way to create an integrated plan that strikes the right tone.

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